The National and Kapodistrian University of Athens (NKUoA) and the E-learning Programme of its Continuing Education Center address the international public through the universal language of culture. Perceived as an inherent part of their mission, they have set out an extrovert effort to introduce fascinating facets of Greece to the world. And this, by deploying the distinguishable and longstanding features of its cultural heritage, coupled with its contemporary identity shaped in the fields of Research and Education.


The University of Athens (UoA) is taking full advantage of its competitive edge, i.e. its academia and researchers and their profound knowledge in a broad range of subjects, and has incorporated this task within its effort to consistently undertake activities beyond those exclusively dedicated to Education and Research, thus meeting one of the accountability pillars of the “European University”, the one referring to its contribution to the community and the society. Within this context, actions of a broader scientific and social character are constantly planned towards a systematically established direction, rendering UoA an inseparable and vivid part of the Greek society, with presence in all facets of the social processes, both in Greece and internationally.


To this end, YouGoCulture, which is the most recent initiative of the UoA E-Learning Programme, constitutes an innovative and unique attempt to promote Greek culture in an extrovert manner and on two levels: on the one hand it shall showcase the country's priceless cultural heritage and on the other, familiarize the international public with aspects of the Greek society of today.


Balancing learning and entertainment in a promising and technologically updated way, brings about an interactive online platform which aspires to offer unique and individualised experiences regarding excellent examples of Greece's great history and of the uniqueness of the cultural flourishing of its regions (including the broader south-eastern Mediterranean) to anyone interested wherever she or he may reside, the only requirement being an internet connection.


This endeavour aims at offering exceptional Virtual Tours at certain “sites” of the longstanding culture of Greece and the Eastern Mediterranean. YouGoCulture as an integrated environment of images, videos and sounds and other types of information, but also of consolidated popular knowledge, attempts to record points of global interest and to offer access to them by familiarizing the world with the achievements of civilizations that constituted the cradle of the evolution and the values of the modern world, as we know it.


The vision of the people behind this project has as its starting point the need to utilize the competitive advantages of the Greek environment, while it is founded upon the experience and high level of specialization of the academic staff of the UoA, and hopefully of others, who are also embracing the effort.


By utilizing the capacity of the digital technology applications, an innovative experience of travelling, which in this particular context could be coined "e-travelling", aspires to eradicate distances through either an exclusive, online educational tour or an actual, comprehensive touristic visit. YouGoCulture focuses both on the past and the present of extraordinary destinations, by embarking on an interactive and exciting digital journey. It extends an invitation to internet users worldwide, either experienced or future ones, and to potential visitors who are on a quest for substantial contact with culture and the evolutions of mankind. Especially, to experienced travellers for whom a skin deep and "mainstream" relationship with a destination and the culture of its people does not suffice and who feel the need to know it on a deeper level by getting acquainted with all its aspects prior to their visit, after it, or without actually visiting it at all.


Each destination is being presented on the basis of its important cultural heritage (the “Myth”) and its contemporary life (the “Experience”). Points of Interest (POIs) are identified, having as reference marks the archaeological sites and other spots of cultural significance, based on the rationale of consolidated documentation of each destination, providing the history and the contemporary life, through the production of original audiovisual material, accompanied by informative text.